Here are the top 7 SEO points that helps you on the top of
website development game and better ranking in search engine.
1. Accurate
page titles and descriptions
· Each page should have a unique page title that
accurately describes the page’s content.
· Be brief and descriptive.
· Proper page titles help the user to understand
what the page is about.
The
title for your homepage includes the name of your website and other important
information like the physical location of your business.
2. SEO friendly URLs
· Make your URLs simple and easy to understand
for users and search engines
· To separate the words make use hyphens [-]
· Avoid keyword stuffing
· Use the proper words to describe your page
Examples of BAD URL
· http://www.example.com/trendingnewssocialmedia
· http://www.example.com/news/uk/23232/.html
Examples of GOOD URL
· http://www.example.com/trending-news-social-media
· http://www.example.com/2023/23/news-uk
3. Set of links or
Breadcrumbs
· It is a set of
links at the top of the page that support navigation. In Wordpress, there are
many plugins which are free available free to create breadcrumbs.
· You should have
a breadcrumb
trail on all your internal pages.
4. Internal links
It is a very important factor for website SEO.
·
Use
keyword anchor text for linking related articles together or by using the full
article title.
·
Links
should be useful for both the user and easy to understand by search engines.
·
Avoid
making too many internal linking. Create links that are important.
5. Broken links or 404
page
404 page is the page shown when a user is looking for a
page on your site that doesn’t exist or follows a broken link.
A properly configured broken
link or 404 pages should include:
·
Give
some information to the user of what happened to that page rather than
displaying “Not found”
·
Have design consistent with the rest of the website
·
Give
other options to the user to navigate to other pages of the site.
6. Image Optimization
·
Use proper keywords
in image filenames. Use the Alt Tag to
describe the image.
·
Use the Alt tag to
describe the image.
·
Optimize the image
size. Smaller the size of image the faster it will load.
7. Page loading speed
The speed of the page plays an important role in ranking
the website. The faster your page load the better is ranking.
How you can increase your page
speed?
· Remove unnecessary javascript and in case of
WordPress removes unnecessary plug-ins. SEO
·
Use plug-ins like W3Total in Wordpress.
·
You can use Google Page Speed Service to check the
page speed of your website and analyze the changes that Google suggests.
